Real Estate

“He is not a full man who does not own a piece of land”  -Hebrew Proverb

Why you might need professional photos to sell your home.

Today’s homebuyer’s are doing more research than ever before.  Seeing professional photos of your listing’s will not only show your buyer’s that you are professional and mean business, but it immediately raises the perception of quality associated with your brand.  If the photography you use is poor, your product will look poor as well.   Studies reveal that professional real estate photos can help a listing sell faster than comparable homes without professional photos.   Real Estate Photos might be the most important part of your listing.  More than 90% of buyer’s start their search online, and homes that feature professional photos sell 50% faster than homes with standard photos, and on an average sell for $11,000 over market value.   Studies have shown that 98% of buyers judge wether or not to walk through a property by seeing the listing photos online.

Real Estate Photo Pricing

Home…A place to rejuvinate and relax!

Looking to sell your home quickly?  The photos you post online might make the difference,
so using a professional photographer to help you sell your home is a must.  A few reasons why…

Artistic direction

Using professional photos & video can draw more attention to your listing, resulting in more clicks by potential buyers.  By using professional photography, you are solidifying your marketing and showing the seller you mean business.  We know that 200 photos aren’t necessary to sell a home; what is essential is capturing the right images. When we produce a shoot, we know exactly what we are looking for. 

Staged photography

Homes are better staged. Remember how important emotion is in the purchase decision. An empty home yields no emotion, but a poorly furnished home is equally bad. Potential buyers must be able to envision themselves living in the home.  By bringing in props and removing personal artifacts, home buyers are not distracted, and it becomes easier to determine whether the home is suitable for them.
​If the home is empty, hire a good staging company. An empty home will never sell for the same amount as a staged home.

Getting the right angles

In photography, it is all about lighting and angles. A great photographer can bring out the best features of a home by mastering angles and lighting. Good photographers strive to capture the right angles to make a home as desirable as possible. This means shooting at the right level and using either available light or adding lighting to certain areas of the home, which will ensure that each room in the home looks extremely desirable.

Creating the perfect composition

Just as with a painting, a photo must be composed. The photographer will define the subject of the photo and the elements that will be included. They will dictate how best to fill the space, where to create horizontal and vertical lines, and where to direct the focus. When capturing buildings or architectural subjects, the photograph must be taken in such a way that the home buyer is led through the various structural elements. Straight lines and curves can add appeal to a home and help to guide the home buyer along the image.

Post-production

Post-production is the art of choosing the right photos and enhancing them. The home buyer will not be given all the raw photographs; instead, they will be presented with the final edited photo selections.

The photographer processes the photos and enhances the color. The photographer will then edit the photos to ensure that trees, grass, home and sky are perfect.

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