Why you might need professional photos to sell your home. (Drone Services as well)
Looking to sell your home quickly? The photos you post online might make the difference, so using a professional photographer to help you sell your home is a must. A few reasons why...
1. Artistic direction
We know that 500 photos aren’t necessary to sell a home; what is essential is capturing the right images. When we produce a shoot, we know exactly what we are looking for, and it isn’t photos of the toilets. Expect only 10 interiors and 10 exteriors — anything more would be useless. Making sure that the photographer captures the right images is the responsibility of the art director.
2. Staged photography
Homes must be staged. Remember how important emotion is in the purchase decision. An empty home yields no emotion, but a poorly furnished home is equally bad. Potential buyers must be able to envision themselves living in the home. If the home is already furnished, a photographer and a home stylist will work to rearrange each room, creating a spectacular photo. By bringing in props and removing personal artifacts, homebuyers are not distracted, and it becomes easier to determine whether the home is suitable for them. If the home is empty, hire a good staging company. An empty home will never sell for the same amount as a staged home.
3. Getting the right angles
In photography, it is all about lighting and angles. A great photographer can bring out the best features of a home by mastering angles and lighting. Good photographers strive to capture the right angles to make a home as desirable as possible. This means shooting at the right level and using either available light or adding lighting to certain areas of the home, which will ensure that each room in the home looks extremely desirable.
4. Creating the perfect composition
Just as with a painting, a photo must be composed. The photographer will define the subject of the photo and the elements that will be included. They will dictate how best to fill the space, where to create horizontal and vertical lines, and where to direct the focus. When capturing buildings or architectural subjects, the photograph must be taken in such a way that the home buyer is led through the various structural elements. Straight lines and curves can add appeal to a home and help to guide the home buyer along the image.
Post-production is the art of choosing the right photos and enhancing them. The home buyer will not be given all the raw photographs; instead, they will be presented with the final edited photo selections. Along with the photographer, the creative director and art director will go through the contact sheets to make selections.
When the selections have been made, the photographer processes the photos and enhances the color. The photographer will then edit the photos to ensure that trees, grass, home and sky are perfect.
We also offer Drone Services for your property to get a different perspective. This really gives the scope of the area and the acreage of the property.
Please call us to discuss the photo needs of your property.